Bags vs. Boxes
The history of bandages is over 100 years old. Through these years, bandaids have changed in a variety of ways. They have changed shape, introduced new materials, added new designs and themes, and welcomed various new brands to the market.
We entered this industry with the goal to shake it up by offering more diversity and representing more skin tones with our product than traditional bandages represented in the past. While this was a significant entry into the market, this was not the only way we went against the norm.
For years, there was one way that almost every brand of bandages packaged their product- in boxes. However, after much consideration, we found bags to be a much more effective packaging option for our product as bags are more portable, study, and marketable.
You never know when you’re going to need a bandage. When your kid falls and scrapes his knee at the park- you’re going to need a bandage. When your friend trips and busts up her elbow on your camping trip- you’re going to need a bandage. You never know when an accident is going to happen, so it is always a good idea to keep them at hand in your purse or pocket. This gets difficult with boxes. Boxes are much bulkier, and they are harder to bend and slide into small spaces.
However, bags make it way easier to pack bandages in a first aid kit, suitcase, or purse for travel so that you will always have bandages available when necessary.
If, prior to this unique new packaging option, you have ever tried to shove a box of bandages into a suitcase or a purse to take with you, you might also recognize that many times, boxes don’t withstand the test of time or travel quite as well as a bag can. Instead, boxes, when crammed in a small space and tossed around with other items, tend to bend, crack, and quickly become unusable.
Bags have proven to be a much sturdier option withstanding the test of time, crammed spaces, and travel. Bags are much easier to cram into a space without breaking or losing form, and they can even protect the bandages inside from outside elements such as water and dirt.
We have found over the years that not only do consumers appreciate the convenience of bagged packaging rather than boxes, but retailers do as well. Bags take up significantly less space than boxes, allowing for more of the product to be stocked at one time. In the long run, this saves retailers that offer our product a considerable amount of stocking time and space.